Biography About Kimes Ranch (From their Website):
Matt and Amanda Kimes are the owners and founders of Kimes Ranch, a western apparel company out of Scottsdale, Arizona. Matt and Amanda were married in 2009 and during the plight of a recessed economy, Matt’s insurance business was slow. The couple had talked at length about starting a jean company but had felt that timing wasn’t right and money was always too tight to start such a risky venture.
They knew there was a strong need for a better quality jean in the market but had no experience in production or design, and no funding. With all of these barriers in front of them, they still pursued their dream. Despite nay-sayers, banks not lending to start-ups, consumers purchasing at an all time low, and unemployment at an all time high, they went for it.
With a dream to create THE JEAN that was missing from the western world, Matt and Amanda sourced every element of their production-finding the best team of cutters, sewers, and washers until their product was undeniably the best fit and quality. They created a jean versatile enough to crossover from western to everyday wear, with a medium waist line for women that allowed high enough coverage while riding but low enough rise to mimic a fashionable street jean. Their men’s jean took on details that others had not considered, like a knife pocket and a more attractive back pocket placement.
Originally their orders were small as they had a limited amount of capital to work with. With each sale they put the money back into the company to grow the next order. They were a two-man show working trade shows, designing and selling. They worked from their horse ranch, which still houses their head office, storage and shipping. Although the jeans were an immediate hit, their road was not without bumps.
Originally named Longhorn Jean Company, and then LJC Apparel, they finally have found their home with Kimes Ranch. This name encompasses the brand, and the history of a couple with western roots, raised in the horse industry, that built a life and a business together at Kimes Ranch. Together they were the couple that made the original “Horn” jeans everyone was raving about.
Matt and Amanda name their jean styles after the animals on the ranch, and the Betty and Barney styles were named after their longhorn cows. Barney remains the ranch mascot and was the inspiration for the horn pockets the brand is famous for. Matt and Amanda place a personal guarantee on their all American made product and offer the best customer service around. If you have a concern about their product you can call them directly.
DD: 1. Hello, can you give me a little bit of background about Kimes Ranch?
KR: Founded in 2009, Kimes Ranch (formerly Longhorn Jean Company) was created to fill a void in the marketplace. With a long standing western history, Matt and Amanda Kimes’ desire was to create a company that produced great fitting, quality, long lasting jeans that walked the line between fashion-forward and western folk friendly. The brands catchy logo and even more attractive company culture and customer service have brought them a cult-like following amongst their western consumers. The classically inspired line of jeans, have been featured in magazines including American Cowboy, Horse & Rider, Cowboys and Indians and Chrome Magazine.
DD: 2. How did you decide on the names Kimes Ranch and was there any other names you were going to choose instead?
KR: As noted above the Company was originally called Longhorn Jean Company because of its logo the branding iron depiction of a Longhorn. The company restricted in 2014 and rebranded as Kimes Ranch. The new name was chosen because of the history of the Kimes Family and their legacy in the horse and cattle industries.
DD: 3.Where do you see Kimes Ranch in the next 5 to 10 years?
KR: In the next 5 to 10 years we hope the company has grown into a lifestyle brand reaching non horse consumers with its western inspired products.
DD: 4. What are a few accomplishments that you are most proud about so far for Kimes Ranch?
KR: Everyday there are new moments that make us stop and think how far the brand has come. Whether thats new product developments like moving into outerwear, or seeing the product on people in an industry that we don’t directly market to. The brand organic expansion and the loyalty of our customers makes us so proud!
DD: 5. Has any celebrities wore your clothing items?
KR: The band Trick Pony, Barbara Brooks, Angie Keilhauer, Jaida Dreyer, the cast of Yellowstone
DD: 6. What is the first item you ever made for Kimes Ranch?
KR: The Betty jean! And its still our best seller to date!!
DD: 7.What advice would you give to up and coming country clothing company?
KR: Stay in your lane, and by that we mean stick to what you are the best at and don’t worry about your competition. Be authentically you!
DD: 8. What is one of your favorite quotes?
KR: “Those who do not tire, tire adversity” – unknown
DD: 9. Is there anything new coming up with your company in 2018?
KR: We have lots of fun new products including the launch of our new trouser jean the Lola which people are already going crazy over!!